![]() But the entrepreneurs later learn by experience that receiving funding after a promise is no cakewalk. While The Lions’ Den delivers the highs of reality television, millions of viewers are unaware of the boring and longwinded investing decisions that go on when the camera stops rolling. The Lions are reputable business people, whose success and reputation bolster the show’s credibility and signal to entrepreneurs that, if their pitches are successful, they could one day be investors themselves. Bolaji Balogun, a popular finance veteran and the CEO of Chapel Hill Denham. Ugochukwu, the founder of an edtech startup, 9JaCodeKids, got a $325,000 investment offer from one of the investors, Mr. Other entrepreneurs often get investment offers from one or more of the Lions. It all plays out in 14 minutes.īut it’s not all rejections. ![]() ![]() After Paul Onwuanibe sits out on the investment opportunity, two other Lions follow suit. Nevertheless, every entrepreneur who has seen clips of the show knows it’s not a walk in the park. The premise of the Lions’ Den is funding entrepreneurs with bold ideas, and it is an especially appealing promise in Nigeria, where access to capital is challenging. “If I gave you ₦40 million right now, can you turn this into a ₦2 billion company within the next three years? I don’t think you can and I won’t be investing.” That’s Paul Onwuanibe-one of the investors, also called Lions on the reality TV show, Lions’ Den-declining an opportunity to invest after an entrepreneur’s 3-minute pitch to a panel of four Lions. ![]()
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